Privacy Policy

Last Updated: 2026-08-13

At Vitamin Mart ("we," "our," "us"), your privacy matters to us. This Privacy Policy explains what information we collect when you visit or shop at vitaminmart.pk, how we use it, and the choices you have.

Information We Collect

Information you give us directly:

  • Name, phone number, email address, and delivery address when you place an order or contact us
  • Any information you share through our contact form or WhatsApp

Information collected automatically:

  • Device and browser information, IP address, and pages visited on our site
  • Shopping behavior, such as products viewed, added to cart, or purchased
  • Cookies and similar tracking technologies (see "Cookies & Tracking" below)

We do not collect sensitive personal information such as health records, national ID numbers, or payment card details directly — payments made via cash on delivery are handled at the time of delivery, and we do not store card information on our servers.

How We Use Your Information

We use the information we collect to:

  • Process and deliver your orders
  • Communicate with you about your order status, questions, or support requests
  • Improve our website, products, and customer experience
  • Send you offers or updates, where you've agreed to receive them
  • Run advertising campaigns (see "Advertising & Analytics" below) and measure their effectiveness
  • Comply with legal obligations under Pakistani law, including consumer protection and regulatory requirements

Cookies & Tracking

Our website uses cookies and similar technologies to keep your cart working correctly, remember your preferences, and understand how visitors use our site. You can disable cookies through your browser settings, though some features of the site may not work correctly if you do.

Advertising & Analytics

We use tools such as the Meta (Facebook/Instagram) Pixel and Conversions API to understand how visitors interact with our site and to measure the performance of our advertising. These tools may collect information about your browsing behavior on our site and share it with Meta in accordance with Meta's own privacy policy. You can learn more about how Meta uses this data, and manage your ad preferences, through your Facebook or Instagram account settings.

How We Share Your Information

We do not sell your personal information. We may share information with:

  • Delivery/courier partners, to fulfill and deliver your order
  • Service providers, such as our website platform (Shopify) and advertising partners (Meta), who help us operate our business
  • Legal authorities, if required by law or to protect our rights, safety, or property

Data Retention

We retain your information for as long as necessary to fulfill the purposes described in this policy, including order history for customer support and legal/regulatory record-keeping, after which it is deleted or anonymized.

Your Choices

You may:

  • Contact us to request a copy of the personal information we hold about you
  • Ask us to correct inaccurate information
  • Request that we delete your information, subject to any legal or regulatory retention requirements
  • Opt out of promotional messages at any time by contacting us directly

Children's Privacy

Our website and products are not directed at children, and we do not knowingly collect personal information from anyone under the age of 18.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date.

Contact Us

If you have questions about this Privacy Policy or how we handle your information, reach out to us:

📱 Phone: 0300 617 3366 ✉️ Email: hello@vitaminmart.pk 📍 Address: New Shalimar Colony, 60000, Multan, Pakistan